Ozzylot
It’s undeniable we hurt our ratings by doing that. We have to balance what we’re trying to do for viewers across the country and our business model.
“
— NBC Sports Chairman Mark Lazarus • Discussing whether or not NBC should have tape-delayed some events which ran live; specifically noting the men’s basketball finals between the U.S. and Argentina, and men’s tennis finals between Andy Murray and Roger Federer.  The London Olympics became the most-watched television event in U.S. history, surpassing the 2008 games in Beijing, and drew a total audience of 219.4 million viewers.  The network may even turn a profit on the coverage, after initially forecasting a $200 million loss, and is now wondering if additional tape delays during future Olympics might be in their best interest.  source (via • follow)

Yeah. About that…
Reblogged 9 months ago from npr (Originally from shortformblog)
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Source: shortformblog
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  14. letao said: If NBC tape delays the next Olympics, I’m just not gonna watch.
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